Goodwill
usually the biggest part of the value not in your accounts
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Get now!What’s your business worth? Business valuations when it matters most.
When a valuation is required, accuracy and reasoning matter. We provide evidence-based business valuations that properly reflect both tangible assets and goodwill — giving you confidence when making important financial, legal, or tax decisions.
Goodwill
usually the biggest part of the value not in your accounts
Many scenarios
sale, divorce, probate, tax, shares, we value for the reason you need it
Case law
recognised approaches, current guidance, not a rule-of-thumb multiple
Defensible
every figure reasoned, so it holds in a negotiation or an enquiry
Independent valuation support
Whether driven by a transaction, dispute, or tax requirement, a business valuation must be prepared carefully, using appropriate methodology and professional judgement.
Valuations the wrong way
Business valuations are often relied upon in high-stakes situations. Shortcuts or generic valuation tools rarely reflect the true position — particularly where goodwill is involved.
Over-simplified calculationsonline tools ignore commercial realities.
Goodwill misjudgedintangible value often poorly assessed or overstated.
Unclear assumptionsno explanation of how figures were derived.
Tax exposurevaluations that can’t be defended if challenged by HMRC.
Dispute riskweak valuations increase the risk of disagreement or challenge.
Valuations the right way
A professionally prepared valuation provides clarity, credibility, and confidence — particularly where third parties are involved.
Independent assessmentobjective valuation based on evidence.
Goodwill properly consideredreflecting commercial reality, not formulae.
Clear methodologytransparent assumptions and calculations.
Defensible positionsuitable for HMRC, legal, or commercial scrutiny.
Informed decisionsconfidence when negotiating, planning, or resolving disputes.
Business valuations & goodwill
We provide valuations for small and owner-managed businesses in various situations.
The balance sheet is a starting point for valuations, But goodwill is often the largest and most complex element of a valuation and rarely appears clearly in the accounts. Goodwill requires judgement, not shortcuts.
Tax valuation methology
Where a valuation is required for tax purposes, it must be capable of being supported if questioned.
Our tax valuations are:
Pull back the covers
If you're wondering whether your current accountant is giving you the right advice, here's a low-risk way to find out.
Pull back the covers
£147
Refunded if you joinFixed fee
For existing business owners losing sleep wondering whether their accountant is giving them the right advice — and who want a proper deep dive into a specific issue.
We aim for the session to pay for itself many times over.
Why you can trust us
Here's exactly what that means for you and why it matters.

ACCA Certified
In the UK anyone can call themselves an "accountant". We're Certified Accountants — independently regulated, professionally insured, and held to the highest ethical standards.
We're different. We're Certified Accountants.
When it comes to your tax, your business, and your financial future, the person you choose is the difference between peace of mind and potential disaster.
Many lenders require references from qualified accountants. Our credentials tick that box without question.
When your accountant is properly qualified, regulated and supervised, HMRC takes the file seriously from the start — exactly what ACCA membership guarantees.
We're subject to ACCA practice reviews and ongoing regulatory oversight — not just our own word for it.
If you ever have an issue (rare, but possible), you have access to an independent complaints process through the ACCA.
The ACCA, not HMRC, oversees our anti-money-laundering compliance — supervised by an independent professional body.
Verify our membership in the official ACCA Directory of Certified Accountants
Why gamble your business on someone who isn't regulated?